PROJECTS
Search Engine Optimization(SEO)
This comprehensive technical SEO audit was conducted to uncover critical issues affecting website performance and search visibility. The analysis highlighted strengths, however, challenges emerged, including slow page speed, indexing and broken links, all of which hinder search rankings and user experience. Detailed performance insights revealed a low page speed score, an LCP delay of 5.2 seconds, and multiple unused scripts bogging down load times. Indexing analysis showed 30 pages blocked due to "no index" tags, while security checks uncovered mixed content issues. Actionable recommendations were implemented. By addressing these factors, the website is now better positioned for improved rankings, faster load times, and enhanced user engagement, setting the stage for measurable SEO growth.
2023
Web Design and Brand Optimization
This landing page is from a luxury accessories startup that sought to establish a strong online brand identity while launching a new collection. The challenge was an inconsistent brand image across platforms, leading to low trust and engagement. To address this, we designed and developed a high-end, visually stunning website that reflected the brand’s elegance and exclusivity. The website was optimized for speed and user experience using Google PageSpeed Insights and GTmetrix, ensuring seamless navigation. Branding elements, including a refined color palette, typography, and imagery, were carefully curated to exude luxury and sophistication. Analytics tools like Google Analytics and Hotjar were integrated to track user behavior and refine marketing strategies. As a result, brand trust and recognition increased by 40%, website load time was reduced by 50%, and conversions saw a 25% boost, successfully setting the stage for the collection’s launch.
2025
Google Ads & PPC Management
Between September 2 and December 20, we leveraged GA4 to analyze user engagement, gaining valuable insights into audience behavior and interaction patterns. The engagement report highlighted key metrics, including the number of active users, total sessions, views, and engaged sessions, offering a comprehensive overview of user activity. A session trends graph revealed steady growth in visitor interactions, while views and event trends graphs provided deeper visibility into content performance and engagement triggers. These insights allowed for data-driven optimizations, refining marketing strategies and content placement to enhance user retention. By identifying engagement peaks and drop-offs, we streamlined the user journey, leading to improved interaction rates and a more seamless digital experience.
2023
Email Marketing
This is a promotional newsletter for Hekima Accessories' Special Women's Day Sale, offering 50% off on selected luxury gold jewelry pieces. The elegant design emphasizes celebrating womanhood with sophistication, featuring high-quality gold rings, earrings, and bracelets. The sale is a limited-time offer, encouraging customers to take advantage of this exclusive deal. The newsletter highlights the brand’s belief in empowering women through timeless jewelry, with a "Shop Now" call-to-action button for easy access.
2024
Social Media Management
This is a Limited Monthly Content Calendar for May 2024 by MILIKI MALI, designed to plan and organize social media content across different platforms (Instagram, LinkedIn, Facebook, TikTok). Each content type is color-coded and assigned specific days to ensure consistent engagement and diverse content. The calendar helps streamline social media strategy by balancing informative, engaging, and promotional content throughout the month.
2023
Web Analytics
Here is a comprehensive web analysis for my client in the events business, highlighting key performance insights. It includes a sales analysis over six months, a breakdown of monthly product sales, and a competitive analysis of market trends. By leveraging this data, I was able to refine marketing strategies, optimize pricing and product positioning, and enhance overall business performance, leading to increased sales and a stronger market presence.
2023
Technical SEO
2023
Technical SEO
2023
SEO Strategies
2023
SEO Analytics
2023
2023
2023
2024
Social Media Marketing( Content Analysis)
This Real Estate Interest & Engagement Analysis evaluates how potential homebuyers, investors, and renters interact with digital content related to Nuru, the new gated community by Hekima G Properties Group. By analyzing key metrics such as property inquiries, site visits, reservations, social media engagement, and lead sources, this report provides insights into buyer behavior and marketing effectiveness. Understanding these interactions helps refine promotional strategies, maximize property visibility, and attract high-intent buyers. This data-driven approach ensures that Nuru meets the needs of modern homeowners while enhancing overall sales performance.
Social Media management
This MILIKI MALI Limited Monthly Content Calendar for May 2024 is a structured plan designed to streamline social media content posting across Instagram, LinkedIn, Facebook, and TikTok. It features a variety of content types, including weekly tips, industry news, customer reviews, feature highlights, behind-the-scenes, polls, and event promotions, all color-coded for easy identification. The purpose of this content calendar is to ensure consistency, maintain audience engagement, and strategically balance brand storytelling, promotional efforts, and industry authority while fostering interaction and visibility across digital platforms.
Social Media Post
This is a promotional real estate post for Hekima G Properties Group, introducing a new gated community called Nuru Gated Community. The post is designed to attract potential homebuyers and communicate to current customers of the new investment project.
June 2024
Questions & Answers
What services do you offer?
I provide a full range of digital marketing services, including SEO, Google Ads management, social media marketing, content marketing, email marketing, and website optimization to help businesses grow their online presence.
How can digital marketing help my business?
Digital marketing helps businesses increase brand visibility, attract targeted customers, improve engagement, and drive conversions through data-driven strategies and online advertising.
How long does it take to see results from digital marketing?
Results vary based on the strategy. SEO takes 3-6 months for noticeable improvements, while Google Ads and social media campaigns can drive faster results within a few days to weeks.
Do you offer customized marketing strategies?
Yes! I create tailored marketing plans based on your business goals, target audience, and industry trends to ensure maximum effectiveness.
How can I get started?
Getting started is easy! Contact me for a free consultation, and we’ll discuss your goals, challenges, and the best digital marketing strategies for your business.